Eric Sokolowski

Recent Posts

Prepping Your Sales Team for KnowledgeWave Sales

Posted by Eric Sokolowski  /  June 2, 2017  /  MSP   —   No Comments ↓

Ready to sell KnowledgeWave to your clients? It's time to get your sales team up-to-speed. Here are some suggestions and materials to help you get started.

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Tags: MSP

An Intro to KnowledgeWave for Your Sales Team

Posted by Eric Sokolowski  /  June 2, 2017  /  MSP   —   No Comments ↓

The KnowledgeWave Learning Site is essentially Training-as-a-Service.

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Tags: MSP

The 3 R’s for MSP Solutions: Revenue, Retention, Rollout

Posted by Eric Sokolowski  /  May 30, 2017  /  MSP   —   No Comments ↓

Once you decide to start selling end user software training as part of your MSP solutions, you’ll find that there are a few different (but complimentary) root motivations.

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Tags: MSP

How MSPs can Lock in Loyalty

Posted by Eric Sokolowski  /  April 9, 2017  /    —   No Comments ↓

If you are one of those clever MSPs, you are always looking to keep your customers happy in the long run and increase your per-customer ROI. Depending on which expert you consult, acquiring a new customer is anywhere from five to 25 times more expensive than retaining an existing one.

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MSPs: Win Business and Boost MRR

Posted by Eric Sokolowski  /  April 9, 2017  /    —   No Comments ↓

Every successful MSP is built upon valuable, reliable services. The trick is learning to stand out in the sea of service providers. What differentiators will help bring more customers in the door, and help you maximize the lifetime revenue you can earn from each customer?

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Secrets for Differentiating Yourself from Other MSPs

Posted by Eric Sokolowski  /  April 6, 2017  /    —   No Comments ↓

Hunting for a competitive edge takes more time than most MSPs have available. Clients need help. You’re out doing your best to impress prospective ones. System monitors are failing and flashing. How could you possibly think about planning future success with so much needing your attention right now?

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Is Your Team Resisting? Office 365 SharePoint Training Is the Answer

Posted by Eric Sokolowski  /  March 29, 2017  /  Microsoft Office 365, Team Leaders / Managers, Training   —   No Comments ↓

There’s bound to be resistance to fully embracing SharePoint and Office 365. Perhaps because your team members may not know enough about how it works.

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Tags: Microsoft Office 365, Team Leaders / Managers, Training

Turning MSP Leads into Recurring Revenue with Content Marketing

Posted by Eric Sokolowski  /  February 27, 2017  /  MSP   —   No Comments ↓

Converting qualified leads into revenue is tough work for any business. To be successful, your organization must convert a reliable volume of leads into sales.

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Tags: MSP

Using the Customer Journey to Boost Your MSP Sales

Posted by Eric Sokolowski  /  February 1, 2017  /  MSP   —   No Comments ↓

Think back to a customer you acquired six months ago. How much do you know about them? What attracted them to your services? Why do they continue to rely on you?

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Tags: MSP

Focus on the Office 365 Features That Matter Most to Your Company

Posted by Eric Sokolowski  /  December 16, 2016  /  Microsoft Office 365   —   1 Comments ↓

With its vast and ever-expanding suite of features, it can be challenging for any organization to adopt and train Office 365 successfully. And yet, you’ve been tasked with planning both.

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Tags: Microsoft Office 365

With OneDrive, Office 365 Solves the Document Version Control Problem

Posted by Eric Sokolowski  /  November 18, 2016  /  Microsoft Office 365   —   1 Comments ↓

One of my many roles is to speak with organizations about leveraging everyday technology in order to help them become more efficient.

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Tags: Microsoft Office 365

The Care and Feeding of a Successful MSP Business

Posted by Eric Sokolowski  /  November 15, 2016  /  MSP   —   No Comments ↓

The world of VARs is rapidly changing. In the old days, you could get by selling hardware and software in one-off deals and by responding well to break-fix incidents (which really, are opportunities in this world).

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Tags: MSP

6 Tips for Finding Good MSP Leads

Posted by Eric Sokolowski  /  October 28, 2016  /  MSP   —   No Comments ↓

Wouldn’t it be great if sales just happened? Unfortunately, they don’t. So a well-tuned sales engine is critical.

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Tags: MSP

How MSPs Can Help SMBs Avoid IT Debt

Posted by Eric Sokolowski  /  October 6, 2016  /  MSP   —   No Comments ↓

For MSPs and many IT pros the concept of IT debt isn’t new. That’s unlikely to be the case for your SMB clients’ leadership, who might instinctively blame the widening gaps in their application portfolio on a limited IT budget.

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Tags: MSP

Increase Office Productivity Through Targeted Training

Posted by Eric Sokolowski  /  September 29, 2016  /  Productivity, Training   —   No Comments ↓

There are many ways to gain productivity in the workplace. For the self-motivated, simple tricks like streamlining your space, prioritizing and delegating seem to work nicely.

But what happens when the whole team needs a boost in office productivity? A key takeaway in this recent article in Govloop.com states that teams can be more productive than individuals, so that gives us a nice starting point.

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Tags: Productivity, Training